Product Launch Promotional Media.

Lavit is a revolutionary drinking system based on recyclable capsules. As part of the company’s communication strategy, we worked with the client on creating an ideal solution to demonstrate lavit’s USPs in front of consumers as well as corporate organizations. Among other visual content,  rightcolours produced 2 different product launch videos for Lavit each targeting different audiences.

The initial consumer oriented video highlights the ease of use, the health aspect as well as the design of the machine. The 2nd video on the other hand focuses on the unique technical specifications of the machine and especially the unique capsule design.

In addition to the product specific content, we also worked with the client on creating infographics about industry specific topics, such as sugar consumption.